EdLetric Signs as UnderWoman's Agent....

Thereafter, EdLectric is incentivized to become Wendy Do-It’s agent and biggest cheerleader….Or at least to come to her defense when Merrie lashes out in fear:

“I don’t know why Wendy wouldn’t be selling pencils or something. I mean, that’s what they did the last time around.”

Wendy Do-It searches for the most talented pencil maker and the most unique pencils in the world, and starts by selling three, to Merrie, for a profit, and by convincing Merrie to sell such pencils to her friends, who will in turn sell and gift them to their friends, and so on….

Merrie Do-It soon tires of this, and fears that she is becoming part of a multi-level marketing scheme -- all the worse for being perpetrated upon her by her own family and by then being perpetuated by her on her own friends.

She is weakened enough to protest less when the real truth comes out:

In an economy so bad that the big boys are not hiring Wendy Do-It to build their brands, Wendy Do-It will build her own. Among other things, she undertakes the documentary short and feature-length film of her dreams.

It will include going back to third grade with her teacher, Beverly Breckstein, and with her classmates -- most of whom have stayed in touch since that pivotal year, when they had started a magazine and made a movie that rendered their young learning alive, vibrant, visible and real.

And the new films may include some good-natured poking-of-fun at Merrie, who was so permissive back in the day, that when bro Grog shot his first film, “King Dong,” in sixth grade, for which he made a six-foot papier-mâché penis that Merrie allowed to stand erect in the Do-It back yard -- even though the DuMores and BoyCotts asked if it could at least be laid to rest at night so as to be less visible from their bedroom windows; to which Grog convincingly argued that it would get wet on the ground and needed to stand straight for structural reasons -- Merrie defended Grog and “Dong” in the face of neighbors.

Merrie seems fine with her role in yet another Do-It family film, with some caveats: Would it bring in money? Would it put at risk what little was left of hers?

Would Wendy finally be able to buy a new black purse that did not fray at the seams and that might adequately zip to begin with?

Wendy and Ed “Yes!” Merrie until she turns back to dust-busting invisible specks on the kitchen floor, at which point they return to their "Power of Wow" and “From Small to All” spreadsheets.

For these films, so close to her heart, so responsive to what she thinks the marketplace needs, Wendy is thinking big, budgeting well, unafraid to ask.

EdLectric will ask with her (or at least drive her to select meetings in the D.C. area).

At this point, he has as much skin in the game…as much to lose or gain...as she does.

As for the picture above, it's a pencil, people.